Lori Lorusso - Posts

 

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+3 3 votes

Conversation or White Noise: Celebrities Mainstream Twitter

Ashton Kutcher, PDiddy, Larry King, Oprah, Ellen DeGeneres… the lists go on and on of celebrities promoting their Twitter accounts on mainstream media.  They are defying the myth that only youth use social media by heralding a call to action to have their fans follow them on Twitter.  While PDiddy and Ashton Kutcher may have the majority of their fan base in the “youth” range, clearly Oprah, Larry King, and Ellen DeGeneres’ fan base ru...
+4 6 votes

Social Media Evens the Score for Consumers and Job Seekers

While corporations cannot “clean up” user generated content they can monitor it. Constructive critical analysis of user generated content can help corporations mold new initiatives, identify potential problems, recruit new staff, and restructure their brand to be in sync with what their customers want.   ...